A new study commissioned by the Haas Jr. Fund with Kim Klein (Klein and Roth Consulting Services) and Jeanne Bell (CEO of CompassPoint) has just been released for free online and looks at what the most successful nonprofits are doing to beat the odds, and how we can learn from them.
Kim Klein is no stranger to successful fundraising, so it was only natural for her to work on the Fundraising Bright Spots report. For more than 30 years, Klein’s book, Fundraising for Social Change has been the hands-on guide to raising money from individuals. With a specific focus on organizations working for change, it is one of the most widely used books in the field and in university degree programs alike. It is often described as the “Bible of grassroots fundraising” and is used all over the world.
Now the revised and expanded seventh edition of Fundraising for Social Change continues what has made this book a classic: it is eminently readable, easy to understand, and able to be applied to almost any nonprofit in need of more money and more donors. Fundraising for Social Change provides a step by step prescription for building, maintaining, and expanding an individual donor program. This edition includes new information on the impact of generational change, the role and uses of social media, how to practice multi-channel fundraising, online events, and much more. Filled with examples and stories from the author’s vast experience, the book is helpful while entertaining.
Basing your fundraising strategy on the contributions of individual donors may feel like herding cats—but it’s the best way for your organization to maintain maximum freedom to pursue the mission that matters. A robust, organized, planned approach can help you reach your goals sooner. Let Kim Klein be your guide, take the lessons learned in Fundraising Bright Spots and use Fundraising for Social Change as the field guide for putting it all together to make big things happen.
For more information on the study, read on about Fundraising Bright Spots Report and the Evelyn and Walter Haas Jr Fund
KIM KLEIN is the author of five books including the award winning Reliable Fundraising in Unreliable Times and Fundraising for Social Change, Seventh Edition. She co-founded the Grassroots Fundraising Journal in 1981 and was its publisher for 25 years. She is a principal at Klein and Roth Consulting and a lecturer at the School of Social Welfare at the University of California, Berkeley. She has taught in graduate programs in the USA and Canada. She has worked in all aspects of fundraising: Executive Director, Development Director, board member and volunteer. She is widely in demand as a speaker and has provided training and consultation in all 50 United States and 22 other countries. In addition to fundraising her work focuses on the role nonprofits need to play in creating communities built around the common good. Kim believes that the nonprofit sector has a critical role to play in the creation and maintenance of a democratic society.